Category Archives for "Infusionsoft"

The Epic Marketing Show - What is Marketing Automation
Jun 13

The Epic Marketing Show – What is Marketing Automation?

By Kenda Macdonald | Automation , Infusionsoft

Marketing Automation is our jam. It’s the shizniz. It represents an Earth shatteringly huge opportunity for every business in the world to communicate more effectively with their audience. Marketing automation can impact small businesses in the same way Microsoft’s Windows and Office did in the 80s and 90s. Windows and Office were major game changers because it […]

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Aug 22

How Infusionsoft Help Can Go A Long Way – A Case Study

By Kenda Macdonald | Automation , Behaviour , Infusionsoft , Keap

How Colour Graphics made over £100000 in sales from traffic that was leaving their site​​​​​​​”What does the ROI on getting Infusionsoft® help from an Infusionsoft Software, Inc. Partner work out at?” This was the question I was asked on my first chat with James. It’s always a question that makes me smile, because at £119 […]

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Aug 02

Life Cycle Marketing – The Ninja Way

By Kenda Macdonald | Automation , Behaviour , Infusionsoft

How do you define “Marketing”?If you’re in the business of selling anything, providing a service, customer service, or keeping people happy, you’re in the business of marketing. We define marketing as “anything to do with influencing a decision, making a sale, keeping a customer, and keeping them happy”. That means all the way from advertising, to point […]

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